Are you investing time on Instagram to market your business or destination?
According to the Australian Sensis Social Media 2017, people continue to flock to Instagram, with 46% of people using Instagram, which is up from 31% in 2016. So there is a very good chance your ideal customers are spending time on Instagram!
However, to really succeed on Instagram, it is super important you only share the most engaging photos and videos, so you see a positive return on the time and effort you put into Instagram. By avoiding these 11 Instagram Tourism Marketing fails, you give your tourism brand the best chance of growing Instagram into a highly engaged Instagram community that will help you grow your sales or visitors.