Destination Port Stephens (DPS) is a non-profit, incorporated body focused on marketing Port Stephens as a highly appealing destination experience to travellers both within Australian and internationally. Travellers have more options to choose from than ever before, giving rise to higher than ever levels of expectation and calling for a more sophisticated marketing approach.

DPS provides a range of partnership opportunities for industry to participate in marketing programs targeting the domestic as well as international markets.



Visitor Guide

I would like some more details about appearing in the Port Stephens Visitors Guide. Further information below or contact

Port Stephens Map

I would like more details about appearing in the Port Stephens Map. Further information below or contact

Consumer Publications

Port Stephens Map
To provide maps for visitors to Port Stephens, DPS will continue to produce an Official Port Stephens Map which is a valuable resource for visitors and offers members targeted exposure. The map is printed in full colour and distributed locally. A digital version of the map is also distributed via the consumer website for visitors to download or view in a flipbook format.

Being the Official Map for the area offers the opportunity to promote your product to visitors to the region. This is the only map handed out over the counter at the Visitor Information Centre.

Published: March / April

Port Stephens Visitor Guide (Print and Digital)
The Port Stephens Visitor Guide is our primary promotional tool. This full colour, high quality, annual publication is a visitor must have “travel tool’’. The guide features things to see and do in Port Stephens, places to stay or dine, travel information plus advertising and listings for member businesses.

Over 50,000 copies are distributed to all accommodation properties, booking desks, state network of Visitor Centres, hostels and hotels in Sydney CBD, to hire car and camper outlets as well as at international trade shows and through Destination NSW offices worldwide.

A digital flipbook of the Visitor Guide is also available online and features a link from the members advertising direct to their own website.

All financial members of DPS receive a free listing in the Directory Section of the Visitor Guide.

Published annually: January / February

For more information please contact

Digital & Social Media Channels

All members receive a free listing on the DPS visitor website.

Website: over 30,000 visits per month. Destination Port Stephens consumer website promotes the destination, experiences and events. Members are provided a free listing to promote their product or experience. When searching Port Stephens in Google the Port Stephens website is number one.

Instagram: over 13,000 followers and growing – less than three months ago we had just over 9,000 followers. Instagram is a growing platform used by consumers for inspiration and to research a destination. Instagram stories provide the opportunity for consumers to connect to the website for more information with the aim to convert interest to bookings.

Facebook: over 29,000 followers. Over 2019 we have integrated the Port Stephens Facebook page with Instagram so that images and posts on Port Stephens Instagram are featured on our Facebook page as user generated content has greater appeal.

Holiday Club: over 12,000 subscribers to the Port Stephens Holiday Club. Members can be featured in EDMs or book a solus EDM.




2019 Visitors Guide and Map